An introduction to on-screen Search Engine Optimisation (SEO). Make sure your content is more likely to be found organically by search engines.
Better writing builds better businesses and you can learn to love your words!
This mini workshop is part of the ‘Blogging for Business: Blog with Confidence and Grow Your Business’ course*.
The course takes you step by step through the process of growing your business with a blog and is made up of 10 workshops:
- 6 Core Workshops
- 4 Mini Workshops (stand-alone)
This workshop is stand-alone; it can be taken outside of the full course, and at any time.
How do you get your blog seen on Google?
When we want to find out anything these days, the first thing we do is type our query into a search engine and ask the internet. Google is the largest and most used of the search engines and anything you can do to be Google friendly, will apply to any search engine people may use.
Search Engine Optimisation (SEO) is the process of making small tweaks to your blogs and website content to help it get found in Google searches.
It may seem like a dark art, something only coders and designers know about – but in reality, there is an awful lot you can do yourself. Applying the tips and knowhow in this workshop to your website will greatly increase the chances of people finding it – through your blogs – when they search online.
In this workshop, I’ll help you step by step through decoding the mystery of SEO – in a non-techy and jargon-free way. You can optimise your blogs yourself to maximise their impact.
Blogging is the single biggest thing you can do to make your website Google friendly. Having a blog on your website will attract 97% more traffic.
Over the next few modules, I’ll take you though 4 simple instructional videos, each with activities, techniques, a quiz and downloadables to help you along the way.
4 Instructional Videos
1 Information Video
3 Downloadable checklists
2 Exercises to apply the content to your business
All the videos and exercises are downloadable so you can work offline. You have lifetime access to these materials so you can revisit it in the future, all for a one off fee.
The workshop consists of 4 modules:
Module One: A Helping Hand for Google
The animated video talks you through all the small tweaks you can easily do yourself and explains the general concepts.
Module Two: How to Be Found
A simple, offline, creative task to apply the concepts to your business and the bonus… it will also give you blog content ideas!
Module Three: Check Your Website
What to look for to improve your own SEO with a simple audit checklist you can use regularly to keep your website in good shape.
Module Four: Resources and Next Steps
Further links and information to take your learning to the next level.
Bonus Video: How else can I help?
If you're writing your own content and copy, do it well. As an Authorpreneur, I bring a little writer's razzle-dazzle to business.
I've built a business coaching entrepreneurs to write fantastic content and add bucket loads of wisdom value to their business, and it all started with a 365 blogger blog in 2013.
Tips, inspiration and insights from the author of four (and counting) novels with 20 years of training experience (7 years’ experience working with small businesses).